Starting with a full account build and customisation, we then crafted search and shopping ads to grab attention and develop brand awareness when shoppers searched for similar products. For a final polish, we implemented a cutting edge strategy using Performance Max ads and polished it all up with unique, on brand ad copy.
Harnessing the power of modern, relevant content, we highlighted the brand’s unique appeal through videos, reels and with User Generated Content (UGC). By placing each ad with tactical synergy, the customer base responded with an overwhelming positive purchasing reaction.
First, we built an entirely new audience to target, based off a detailed analysis of the Millwoods Shoes customer. We then constructed an entire ads funnel with a strategic approach proven to drive sales for fashion brands. With a thoughtful mix of video and carousel ads, we created attention grabbing placement highlighted by our custom ad copy.